This article is an excerpt from Coach Brendon Rearick's new book "Coaching Rules: A How-To Manual for a Successful Career in Strength & Fitness" Rule #32: When in doubt, give great demos, be enthusiastic, smile and be nice to people.
Doing these four things can carry you far in any profession. If people enjoy being around you and think you have their best interests at heart, they'll listen to what you have to say.
When Coach Boyle was asked, “What certification should I get?” he said, “Become a CNP: Certified Nice Person.” It's easy to teach someone programming, systems, sales or philosophy, but it's much harder to make people nicer.
It takes time and experience to build knowledge and competence, but enthusiasm, work ethic, kindness, helpfulness and positivity are all attributes you can control right now.
Have you ever been in a waiting room with a happy baby? Everyone lights up! Enthusiasm is infectious. If you're enjoying yourself and your work, your clients will enjoy it too—and that's a good thing because exercise isn't always an easy thing to enjoy.
Be the best part of your clients' day, and you'll never have a shortage of people to train.
If you're interested in the other #104 Coaching Rules by Movement As Medicine co-owner and CFSC Coach Brendon Rearick you can read more at Coaching-Rules.com
Brendon can be contacted at firstname.lastname@example.org