Strength Coach Podcast
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Highlights of Special Episode 367.5
Vince Gabriele, owner of Gabriele Fitness and founder of Fitness Business University and Kiss Marketing
“Marketing to Athletes”
We spoke about:
- Why he stopped working with athletes during COVID
- Why he started again
- the GRIT Athlete Program
- using a simple website
- Why you need a separate brand from your main business
- Facility considerations and mixing adults with athletes
- Using the scarcity trigger
- “Go where the fish are”– Who is going to buy this program
- Why you need to keep “Pouring gas on the fire”
- How to use sponsorships to your advantage
- Licensing the GRIT program
- Much More!
Want a recording of Vince’s masterclass? Send an email to Vince with StrengthCoach in the subject header
Check out the book we talked about in the show: Big Book of Marketing for Gym Owners :
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